Selling Your Home in Today’s Real Estate Market
It’s a big day You’ve made the particular decision It’s definitely not something anyone took lightly You’ve seen this news, read the newspapers, spoke with your friends They’ve all stated the same thing- Don’t do it. Not necessarily now. Wait. Nevertheless until when? Who may have that crystal ball? Who can tell you your ‘perfect time?’
You’ve heard each of the naysayers, but you realize this is right for you and your family. Surprisingly, you’re a little bit enthusiastic, but still apprehensive. But that’s OK You’re prepared Take a deep breath Let’s say it together, slowly “I want to sell my home.” It feels better doesn’t it? The good news is what?
It’s time to pick who you want to sell your house with. But, “They’re all the same right? An agent is definitely an agent is an agent. I’ll call a friend of a buddy from church. They’ll sell it off.” NOT ANYMORE
Did you know that the normal Realtor is almost 55 years old, but the average home buyer is only Thirty four? Did you also realize that 750% of home buyers start off their search for a new home on the internet. OK, it’s nearly that high, yet it’s now into the middle 80% range and gradually climbing.
I know the next question. It matters because you need the Realtor to be able to advertise your home in the most effective way possible to reach this new type of customer. It was easy offering real estate 5 years back. Buyers were running to real estate offices looking for homes. Becoming an agent was simple. But, gone are the days of an buyer calling a broker and saying “Find me a house.” In this new market a consumer is doing most of their unique leg work, and then traversing to a Realtor and wondering to see 4 specific homes. And from those homes the buyer makes a decision. Almost all they needed a broker for was to have them into the house as well as negotiate a deal that actually works for them. And if certainly not, they walked away. No questions asked; something greater would come along
The real estate game has changed dramatically before 10 years. In this new real estate world the typical buyer views 6 homes, down via 15 a few short years ago. It’s gone from being agent centric to be able to now being customer centric. That’s a good thing too. These types of that your agent should do more than market you home “on the actual MLS, with direct mail, and on the organization website.” Have you been informed that before? Is that it? What else? Are they worth 6%?
When you choose a Realtor make sure they can reach this new kind of buyer. Make sure they are able to market your home to individuals who are going to buy it Take this away-Its 2012 and not 2004. My request to you, don’t choose an agent as you know them. Customers are using technology; make certain your agent knows today’s technology.
Remember you wish to sell your home, not simply list it.
Before you buy your vacation home, you must check out Wisconsin Waterfront homes for sale. If you want picture perfect lots look no further than Glacier Point on Castle Rock Lake. The lots are amazing and the homes are pristine.
February 1, 2012 | Posted by Andy Ott
Categories:
Tags:
Recent Comments